Advertising in Shelterforce
For over 30 years, Shelterforce has been a national forum for affordable housing and community revitalization advocates.
Shelterforce documents the strategies that groups and individuals use to effect change. Through the national dissemination of this information, Shelterforce acts as a catalyst for other groups around the country who are attacking systemic problems of low- and moderate-income communities in urban and rural areas. Shelterforce articles provide how-to information as well as policy review, analysis and direction. Our readers include neighborhood developers, organizers, and advocates; policymakers and influencers; and urban planners and academics. Shelterforce is used in most of the U.S. graduate and undergraduate urban planning programs from coast to coast.
Artwork: All ads must be submitted as electronic files, either in Adobe InDesign format or in a standard electronic format such as EPS or PDF. Please include all fonts and artwork used with InDesign files. Hardcopy must accompany electronic files.
Artwork due: Insertions or artwork are due on or before materials closing. Ads requiring typesetting, layout, or other production work must be submitted at least 10 working days before closing.
Acceptance of advertising: Ads are subject to the publisher’s approval. Responsibility for all claims and actions based on ad content lies with the advertiser or ad agency.
Terms: Ads are non-commissionable and non-discountable. Payment is due 10 days from date of invoice. A one percent monthly service change may be applied to all invoices past due for more than 30 days. The publisher reserves the right to hold the advertiser and/or its agency liable for money due to the publisher.
Positioning: Non-premium positioning of ads is at the publisher’s discretion.
Advertisement that simulates editorial content: The publisher reserves the right to place the word “advertisement” with ad copy that in the publisher’s opinion resembles editorial content.
Cancellation: Cancellations or changes in insertions cannot be accepted after the closing date. A previously run ad will be inserted for contract advertisers whose new ad materials are not received by closing date.
Publisher’s copy protective clause: Advertisers and advertising agencies assume all responsibility for content of advertisements placed and printed in Shelterforce. This includes text, illustrations and representations. They also assume liability for any and all claims arising therefrom against the publisher. The publisher reserves the right to reject advertising felt not to be in keeping with the standards of the magazine.
Classified ad rates: Classified job announcements in Shelterforce are $50 per insertion for 50 words. Copy is limited to 50 words.
Online advertising: To reach an additional audience, job announcements can be posted on the National Housing Institute’s Jobs page for $25 per 50-word posting. Additional words are billed at $1 per word. NHI’s Web site includes Shelterforce Online and is linked to the major Web search engines, bringing many people to the site who did not previously know of Shelterforce. Job Announcements can be posted within a week of copy submission, and will remain posted for 2 months.
Contact: Advertising Manager 973-509-2888.
Advertising Rates: (Per insertion)
| Size | One Time | Two Times | Four Times |
|---|---|---|---|
| Full page (B&W) | $850 | $765 | $690 |
| 2/3 page (B&W) | $560 | $500 | $450 |
| 1/2 page (B&W) | $475 | $430 | $390 |
| 1/3 page (B&W) | $385 | $350 | $315 |
| 1/4 page (B&W) | $300 | $270 | $245 |
| 1/6 page (B&W) | $215 | $190 | $175 |
| Inside covers (B&W) | $1,275 | $1,150 | $1,035 |
| Back cover (B&W) | $1,500 | $1,350 | $1,215 |
Bleeds, each. Call for information. · Second color. Call for information.
Mechanical Specifications:
Trim size: 8.5” x 11”
Live area: 8” x 10.5”
Printing: Sheetfed offset
Binding: Saddle-stitched
Halftones: 150 line screen
Bleeds: Call for specifications
Ad Sizes:
Full page 8” x 10.5”
2/3 page vertical 5” x 8 5/6”
1/2 page horizontal 7 1/6” x 4 3/4”
1/3 page vertical 3” x 8 5/6”
1/3 page horizontal 7 1/6” x 3”
1/3 page square 4” x 4 1/3”
1/4 page horizontal 4” x 3 1/4”
1/6 page vertical 2” x 3 1/2”
Closing Dates: Please call 973-509-2888 to inquire about schedules. Remember that Shelterforce is a quarterly, so plan ahead for time-sensitive advertising.

National Housing Institute